Overview

We try to explain all the charges that you will incur to use the Chakra Chat WhatsApp API Solution.

Charges for Chakra Chat Explained

Snapshot of pricing structure for using the all-access Chakra Chat WhatsApp solution

There are 2 types of charges you will incur for complete access to the Chakra Chat WhatsApp API solution

1. Chakra Platfrom Fee 👉 Chakra Paid Subscription Plans
2. Meta Charges to send outbound template messages 👉 Template Message Rates

Paid vs Free Plans

Chakra FREE Subscription

Chakra Subscription	Meta Payment Method	Can Receive Messages?	Can Send Template Messages?
FREE	NOT Added	YES ✅	NO ❌
FREE	Added	YES ✅	NO ❌

Chakra PAID Subscription

Chakra Subscription	Meta Payment Method	Can Receive Messages?	Can Send Template Messages?
PAID	NOT Added	YES ✅	NO ❌
PAID	Added	YES ✅	YES ✅

Chakra Chat Subscription Highlights

Chakra Chat offers highly competitive pricing for our customers:

• Simple and transparent pricing
• NO Limits on the number of Users
• NO features restricted for use
• ZERO markup in template message charges (pay as per the Meta rate card)

Messages Types and Charges

Service Messages: Free-form responses to user-initiated inquiries, such as customer support replies or FAQs. Such Replies are sent to users within a 24-hour window (also known as the Customer Service Window - CSW) after the user's last message to your business. Service messages are always FREE with NO limits.

Template Messages: Template messages are pre-approved, structured message formats that businesses use to initiate conversations with users who have opted in to receive them. There are various categories of template messages, e.g., Marketing, Utility, Authentication, etc. Template messages are always CHARGED. Check the Meta’s Rate Card for Template Messages

WhatsApp Template Message Rate Card

Market Pricing Table

• The rates are sourced from Meta Pricing Rates. Check here for any latest changes in the pricing rates
• Cost per message in USD on the WhatsApp Business Platform, effective July 1, 2025
• The charges are on a per-message basis on the WhatsApp Business Platform
• Some markets are mapped to a "Rest of" region or "Other."

For Charka Chat users, the template messaging charges are paid directly to Meta by adding a payment method in Facebook Business

Market	Currency	Marketing	Utility	Authentication
Argentina	$US	0.06180	0.02890	0.02890
Brazil	$US	0.06250	0.00680	0.00680
Chile	$US	0.08890	0.02000	0.02000
Colombia	$US	0.01250	0.00020	0.00020
Egypt	$US	0.10730	0.00520	0.00520
France	$US	0.14320	0.03000	0.03000
Germany	$US	0.13650	0.05500	0.05500
India	$US	0.01070	0.00140	0.00140
Indonesia	$US	0.04110	0.02500	0.02500
Israel	$US	0.03530	0.00530	0.00530
Italy	$US	0.06910	0.03000	0.03000
Malaysia	$US	0.08600	0.01400	0.01400
Mexico	$US	0.04360	0.00850	0.00850
Netherlands	$US	0.15970	0.05000	0.05000
Nigeria	$US	0.05160	0.00670	0.00670
Pakistan	$US	0.04730	0.00540	0.00540
Peru	$US	0.07030	0.02000	0.02000
Russia	$US	0.08020	0.04000	0.04000
Saudi Arabia	$US	0.04550	0.01150	0.01150
South Africa	$US	0.03790	0.00760	0.00760
Spain	$US	0.06150	0.02000	0.02000
Turkey	$US	0.01090	0.00530	0.00530
United Arab Emirates	$US	0.03840	0.01570	0.01570
United Kingdom	$US	0.05290	0.02200	0.02200
North America	$US	0.02500	0.00400	0.00400
Rest of Africa	$US	0.02250	0.00400	0.00400
Rest of Asia Pacific	$US	0.07320	0.01130	0.01130
Rest of Central & Eastern Europe	$US	0.08600	0.02120	0.02120
Rest of Latin America	$US	0.07400	0.01130	0.01130
Rest of Middle East	$US	0.03410	0.00910	0.00910
Rest of Western Europe	$US	0.05920	0.01710	0.01710
Other	$US	0.06040	0.00770	0.00770